New Book!

The Man And The Brand

A deep insight into the skill economy in Africa answering one question – how does an ordinary person build relevant skills, brand himself/herself and sell these skills to build a fortune?

OVER 1000 rEADERS LOVE IT, YOU WILL TOO...

What Readers Are Saying

The insights are deep, practical and relatable. The strategies are readily applicable and people love that. Hear them speak.

Excellent book. I love the way you use your personal story and link it with Business lessons. It can inspire so many young people and wannabe entrepreneurs to start and grow something worthwhile. Well done, Avisa.

Dr. Janvnyuy Joybert

World Class Business Consultant, Speaker and Author

From finding focus, developing a solid decision making process to working in the right creative mindset, if you are in the process of building, developing and monetizing your skills,  Ayeah Avisa has got you covered in this book.

Arrey Bate

International Journalist, Blogger and Author

You’ll be able to successfully build your brand from the practicality Avisa outlines in this masterpiece. This should be your everyday companion. I strongly recommend “The Man and The Brand’

Bonteh Engelbert

Entrepreneur and Founder of BDMA

This book has had me over the moon. It triggered my emotions and intellect in more ways than I could have imagined possible. I expected nothing short of excellence, yet he exceeded my expectation.

Bih Glavic

Engineer and Entreoreneur

The Man And The Brand

Ever learned a skill but never made a penny from it? And when you do monetise, it’s really a penny – peanuts!

Think of all those long hours, sacrificing precious time, energy and resources you spent learning.

Those high hopes you had, especially the promise of financial freedom that lurked in your heart as you developed your skills.

You might have thought to yourself “Once I master Graphic Design, Fashion Design, Baking, Makeup, accounting or what every your thing is, I will chill with the big boys. Scratch that! The big boys and girls will chill with me lol…

Prelude

When Ayeah Avisa, an aspiring bank executive’s dreams get shattered by an unlikely twist of events, he is forced to deal with the harsh realities of life. It’s a tough decision but he resolves to figure out his next daring move. It’s either he finds his purpose or at least dies trying.
 
Along the line, he will rekindle old bonds, make new connections, deal with overwhelming temptations, reinvent himself, concretize his values, build 21st century skills and risk it all on a journey to impact, affluence and abundance.
Were his dreams really his or was he faking it, in order to make it?
 
Find out in this deeply insightful memoir, masterfully crafted with thrills, chills, twists and turns that are sure to keep you on the edge from the first phrase right through to the last page.
This is ‘The Man and the Brand’ – A Story of Resilience, Consistency and The Magic of Personal Branding.